Aston Martin and Valor Real Estate Announce Ultra-Luxury Residences in Daytona Beach
Image source: Aston Martin
Mexico City – Aston Martin has announced a landmark partnership with Valor Real Estate Development to create a series of ultra-luxury residential projects, beginning with the Aston Martin Residences Daytona Beach Shores in Florida. This new oceanfront development will expand Aston Martin’s prestigious global real estate portfolio, bringing the brand’s signature design language and craftsmanship to one of America’s most iconic coastlines.
A New Chapter in Aston Martin’s Global Expansion
Following the success of Aston Martin Residences Miami and the recent four-bedroom townhouse in Tokyo’s Omotesandō district, the Daytona Beach Shores project marks the latest evolution of Aston Martin’s lifestyle vision.
Located at 3411 South Atlantic Avenue, just minutes from the Daytona International Speedway, the 18-storey, 86-unit luxury tower will offer residents panoramic ocean views, exclusive amenities, and direct access to the beach. Completion is scheduled for 2029.
Engineering Luxury Beyond Automotive Design
The collaboration between Aston Martin’s design team and Valor Real Estate ensures that every detail reflects the beauty, proportion, and precision synonymous with the British marque.
Stefano Saporetti, Aston Martin’s Director of Brand Diversification, explained:
“For Aston Martin, real estate is a seamless brand extension. This partnership with Valor Real Estate Development in Daytona is designed to meet client demand for exclusive, ultra-luxury living opportunities while reinforcing the Aston Martin brand globally.”
Each residence will reflect the same philosophy found in Aston Martin’s performance cars—elegant design, handcrafted materials, and cutting-edge technology.
Image source: Aston Martin
Valor Real Estate: Crafting Transformative Destinations
With more than four decades of development experience, Valor Real Estate has built a reputation for creating landmark projects that elevate communities.
Moises Agami, CEO of Valor Real Estate Development, emphasized:
“Daytona Beach Shores is a rising star in Florida’s luxury market. Partnering with Aston Martin allows us to merge our architectural expertise with their world-class craftsmanship, redefining oceanfront living in a location synonymous with speed and prestige.”
Inspired by Racing Heritage
Few locations resonate more deeply with Aston Martin’s motorsport legacy than Daytona Beach. The Daytona International Speedway, founded in 1959, is home to the Rolex 24 Hours of Daytona, part of the Triple Crown of endurance racing alongside Le Mans and Sebring.
Aston Martin’s modern connection to Daytona continues to grow — the Vantage GT3 claimed a 1–2 class victory at the 61st Rolex 24 in 2023, while in January 2026, the Aston Martin Valkyrie Hypercar will make its Daytona debut with the THOR Team.
Design, Craft, and Performance
According to Marek Reichman, Aston Martin’s Chief Creative Officer:
“Aston Martin’s residential projects allow us to take our holistic design approach beyond automotive. Architecture and interiors provide the perfect canvas for us to express our expertise in craft, performance, and beauty. Daytona Beach Shores will embody this philosophy with unprecedented attention to proportion, balance, and refinement.”
The tower will feature:
86 luxury apartments across 18 floors, including eight double-height penthouses
Two parking levels
320,000 square feet (30,000 m²) of living space
World-class amenities, including fine dining and a beachside artisan bakery
Future Developments
The Daytona Beach Shores project is the first in a multi-project partnership between Aston Martin and Valor Real Estate. Future developments are already under review for Mexico City and Tampa Bay, Florida, as the collaboration aims to expand Aston Martin’s footprint in North America.
Loen Salame, VP of Valor Real Estate and Grupo Bosque Real, added:
“Our goal is to redefine luxury living in urban environments. Expanding our partnership with Aston Martin into Mexico and Florida aligns perfectly with our vision of creating transformative developments in world-class locations.”
Conclusion
The Aston Martin Residences Daytona Beach Shores represent the next evolution of Aston Martin’s commitment to design and lifestyle excellence. By merging British automotive artistry with American coastal luxury, the project redefines what it means to live with the spirit of performance and elegance — both on the road and at home.
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